If you've read through my Sample 7 Day Party (inside guide 2), you noticed that I LOVE to use videos. Also, Hostess Coaching is HUGE(Guide 3 inside our Scripts group). This is the key to my success in online parties.
You can also do Mystery Hostess Party (which is for every piece someone buys gets enter into a drawing to win all the hostess rewards) Or maybe you do a flash sale (Where you offer Free shipping, Free tax or both). Learn more about Facebook lives which have change our industry since February 22nd, 2017.
The first video I want to you make is a welcome video. Just 30 seconds, up beat, and happy! Follow these rules:
1) MUST, MUST, MUST have good lighting. Do not do videos at night, and do not do them in a room that does not have natural light. Sit in front of a windrow to get the best possible light. The customer will not watch long if the video is not crisp and clear. We are drawn to natural light. You WILL lose your viewer if the lighting is bad.
2) Have your camera eye level, far enough back that the viewer can see your arms and hands. This will give you the best view of your face, as well as allow the viewer to see you "talk with your hands". Being able to see arm movement creates interest in the viewer. Do not let them camera be set up in such a way that you are looking down into the camera lens. Get yourself a GPS phone holder off Amazon for $10! :D Get out of that bathroom!!
3) Look your best! Don't look like you just rolled out of bed. Show the viewer that you care! We are selling Fashion products....show them off! Over and over I will be doing a video and I'll get questions on Accessories I'm wearing.
4) Keep it short! I try to keep my videos between 2-3 minutes. Any longer and they are gone. Our customers are on for short spurts of time. Don't monopolize their time. Be thoughtful and keep it short.
5) Talk like you would to a friend, BUT step it up a notch. Be more animated and excited. Make your eyes big, smile bright, use your hands. Create interest!I'm really not as animated in person as I am in my videos. It's not disingenuous, just modified version of me for online viewing. People are first and foremost on Facebook to be entertained. That's the only reason they click on the video... entertain while instructing and sharing about he products.